Andrew Chothia is one of ExactTarget‘s Enterprise Sales team, and has been in an enterprise software sales role for over 15 years, working closely with some of largest organisations both in the UK, and globally –HSBC, Nationwide, PartyGaming, Capital One and HBOS. His time has been spent understanding the complexities of the business he is working with, and to be an expert advisor on accurate and appropriate ROI metrics, and the building of robust business cases – all with a focus to deliver the best software platform, with the best possible results for the customer. Andrew has a degree in Business Studies, and has often presented at customer events, as well as now at ExactTarget.