Sal Visca will talk about the future of ecommerce for digital enterprises - digital commerce - and how success means leveraging the unique properties of digital commerce to create an enduring digital relationship with customers.
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Digital Commerce: The Future of Ecommerce for Digital Goods and Content
Speaker:
Sal Visca
, Chief Technology Officer, Elastic Path
Traditional ecommerce platforms for digital goods and content sellers were created when ecommerce simply copied in-store retail processes and in today’s rapidly evolving world they are always inadequate, often irrelevant, and sometimes unsuitable.
Traditional ecommerce platforms for digital goods and content sellers were created when ecommerce simply copied in-store retail processes and in today’s rapidly evolving world they are always inadequate, often irrelevant, and sometimes unsuitable.
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