My name is Nathalie Nahai, and I use applied Web Psychology to help businesses increase their reputation, profit, and client base online. Having pioneered this new field in January 2011, I define Web Psychology as the empirical study of how our digital environments subconsciously influence our attitudes and behaviours. I educate businesses on this subject and I'm currently writing a book on the Psychology of Online Influence for Pearson, which is due out in October.
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Nathalie Nahai, The Web Psychologist
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My name is Nathalie Nahai, and I use applied Web Psychology to help businesses increase their reputation, profit, and client base online. Having pioneered this new field in January 2011, I define Web Psychology as the empirical study of how our digital environments subconsciously influence our attitudes and behaviours. I educate businesses on this subject and I'm currently writing a book on the Psychology of Online Influence for Pearson, which is due out in October.
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