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Applying Social Media and Social Programs to Global Brands

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Speaker: Andy Getsey , Co-founder & CEO, AtomicApplying Social Media and Social Programs to Global BrandsDigital PR and social media are hugely powerful tools in the brand promotion of consumer and technology brands. In this session Atomic CEO Andy Getsey shares the key aspects of applying Social Media and Social Programs to global tech, Web 2.0 and consumer brands. His talk will include examples from real work, including Linkedin, Bebo, Mint.com, ArcSight, and show how various brands are using the practical application of digital communications to build their businesses.
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  • Summit Delegates Only
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  • Tuesday, 13 March 2012
  • Summit Room B
  • 14:20
  • 14:40
More in this track: « How Social Networking will Change the Way We Work Digital and Social Media in Business – What Next? »
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